Nike is back to their usual outlandish marketing schemes with this new commercial for The Kobe 8 System. Last year saw Nike produce one very brilliant campaign which included the likes of movie stars and musicians such as Kanye West but Nike looks primed to top themselves this year.
The video is meant to show us that Kobe is still one of the untouchables and with that, he has been gifted with one of the lightest and lowest sneakers that we have seen from Nike Basketball in a way. The Black Mamba is on full display in the video as the vivid storyline helps in bringing out the lethal killer that he is. View the video below and let us know what you think.