Detroit Rubber Episode 1 featuring Prince Fielder

by on January 30, 2013

It’s amazing to see just how far Burn Rubber has come. Going back to 2009 I discovered the sneaker boutique. This was around the time that, Big Sean who was still up and coming at the time,was often seen in their gear. Since then they have seen an enormous amount of success while still managing to remain humble. Their antics and comedic personalities haven’t changed either, as the store still embodies the aura of a barbershop. The store puts in a lot of effort in order to make their customer feel at home by keeping the mood light hearted. Whether you are there to buy some premium threads or the latest kicks, they are always willing to help. These are the intangibles that make Burn Rubber one of the best boutiques in the US. View the video after the jump!

In their new online show, Detroit Rubber, Rick and Ro (the owners) embark on missions to acquire some of the most elusive sneakers ever. In the first episode, they are called upon by Prince Fielder of the Detroit Tigers. Prince‘s request happened to be a pair of Eminem‘s “EncoreJordan 4’s which BR didn’t back from. Check out what happens in the episode on their website.