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Nike and Kevin Durant Launch The New Nike KD VI

by on July 2, 2013
 

Before the pandemonium associated with LeBron‘s newest sneaker ensues, Nike gives Kevin Durant his turn as the six installment of his signature shoe is ready for liftoff. Throughout the years, one thing that has stayed the most consistent has been Kevin Durant‘s personality/character. Not forgetting his roots, Kevin headed back to his hometown Seat Pleasant, Md to kick off the festivities.

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Though the main purpose of the experience was to reveal the sneaker, Kevin took them to some of his most memorable places in the neighborhood such as his grandmother’s house, his favorite restaurant and the outdoor courts where he would work on his game. It’s one thing to have a beautiful sneaker but it’s even greater when you have a compelling story behind the athlete as well.