Author Archive

Tainted NY Explores New Possibilites with Denim on Fall 2016 “Upcycle Capsule”

by Jarett Sommeron August 11, 2016
Continuing their experimental nature when it comes to denim, Tainted NY introduces their new capsule collection for Fall2016. “Upcycle Capsule” sees the brand getting close to perfecting their reconstructed aesthetic, which includes cut-and-sew denim pants and jackets, as well as tees and hoodys. Each denim piece is meticulously crafted, with some pants even featuring repurposed zippers […]

33rd World Stays Close To The Streets With The New ‘Trife Life’ Capsule

by Jarett Sommeron July 29, 2016
Although it may be a relatively young venture, 33rd World proves they are no rookies when it comes to making exciting and thoughtful apparel. With their second line to date, the brand embraces everything that they are inspired by, including city life, art, music, and more. This is on perfect display with their unique lookbook, which features rough […]


Amerikanah Rebels Against the System with their New “Anti-Trump” Collection

by Jarett Sommeron April 8, 2016
Inspired by the tension in this year’s presidential race, along with the many questionable candidates, Amerikanah introduces their latest mini-collection, “Anti-Trump”. While it may be obvious by the name, this release features products that perfectly display the angst the brand (and most of us) may be feeling against a certain Republican candidte, highlighted by the “Nope” tee. This shirt flips […]

Nigel Sylvester Tears Through Los Angeles for the Second Installment of His “Go!” Video Series

by Jarett Sommeron April 7, 2016
Back in September, Nigel Sylvester launched a new video series called “GO!”, in which the BMX rider explored NYC in a unique, first person video. Months later, Sylvester hits the West Coast and rides through sunny Los Angeles for part 2. Much like the first, you can expect plenty of familiar celebrity faces, including Nick “Swaggy […]


ILS Mag Introduces the Innovative Digital Madrid Art Series for a Fourth Edition

by Jarett Sommeron February 29, 2016
The fourth edition of ILS Mag’s innovative art series, Digital Madrid, is back and better than ever for 2016. As always, this platform features a long list of some of the best graphic designers, illustrators, and photographers working today, as well as some unknown, yet equally talented artists. Headlined by notable names such as Insighting, […]

Transition from Winter to Spring With WeMadeItNY’s Capsule I Collection

by Jarett Sommeron February 10, 2016
Based in the Empire State, WeMadeItNY knows how difficult it may be dressing for the unpredictable weather of the city. To combat that, the brand introduces a few new products to give you options depending on how hot or cold it is. The highlight of the collection is the two different Bedford Flannel color ways, coming […]

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Get Cozy in PRLY’s First Winter 2016 Release

by Jarett Sommeron January 25, 2016
PRLY has made a name for themselves by creating some incredible sweaters and outerwear, and this season you can look forward to even more great products from the brand. All new to PRLY is a set of impressive joggers, which features a slight crotch drop and tapered ankle cuffs, providing a comfortable and versatile look. Of […]

Off-White’s Fall 2016 Collection Rules the Runway at Paris Fashion Week

by Jarett Sommeron January 21, 2016
Virgil Abloh is everywhere lately, and his latest appearance was in Paris this month to debut his brand Off-White‘s Fall 2016 menswear collection. Always one to innovate an push the envelope when it comes to designing, Abloh reached out to various designers like Levis’s to work on the collection’s patchwork, teamed up with Shane Gonzales […]


Your Favorite Throwback Tees Are Being Ruined In a Good Way Thanks to Vintage Bleach

by Jarett Sommeron January 15, 2016
A sudden revival of classic vintage tees has turned into everyone’s favorite trend in streetwear today. Vintage Bleach flips the script, making these pieces even more meta by splashing bleach across the tees for a true blast from the past. Of course it has been the nostalgic hips-hop tees that have been “in” lately, as the brand features […]

Flatbush Zombies Create a Proper Homage to The Notorious B.I.G. with “Glorious Thugs”

by Jarett Sommeron January 11, 2016
In recent years, Flatbush Zombies have become one of the premier music acts to appear out of Brooklyn, New York. Now, the dynamic trio of Meech, Jewice, and Erick “The Architect” Eliot pay tribute to another fallen soldier from their home borough, the one and only Notorious B.I.G. Off top, the song cover features a […]


Hypland Releases the Best Tiger Camo Jacket You’ll See

by Jarett Sommeron January 5, 2016
The sudden temperature dip, in New York especially, has everyone pulling out their winter jackets in order to stay warm. Hypland gives you a great option to stay warm and stylish at the same time with an incredible jacket for early 2016. The heavy windbreaker coat is covered in an impressive tiger camoflague in a variety […]

Stussy Collaborates With Patta and Clarks to End the Year

by Jarett Sommeron December 18, 2015
Legendary streetwear giant Stussy collars with two other well-known brands to end 215 on a high-note. First up is with Patta, the famous sneaker store from the Netherlands. This collection features mainly tees and long-sleeves, evident from the amazing photos from their cookbook below. They keep it simple with minimalistic designs with some great coloring. […]


End.Studios Explores “The Dawn of Man” in Their Latest Collection

by Jarett Sommeron December 16, 2015
In what is both an homage and an experiment based off of the natural world, the teachings of Richard Dawkins and Stanley Kubrick’s undeniable classic film “2001: A Space Odyssey”, End.Studios introduces their new “The Dawn of Man” collection. The brand, ran by Zachary Rinvil and FIT student Nathan Achorn, takes an emphasis on teaching […]

KITH Ends the Year With a Columbia Bugaboo Collaboration

by Jarett Sommeron December 11, 2015
Ronnie Fieg and his KITH brand are always ones to embrace the streets, and this month they take it back to late ’80s-’90s era with a collaboration with famed outerwear brand Columbia. What started as a simple ski jacket, the Bugaboo soon became a staple of the streets, and KITH reinvents it with their own […]

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10 Deep Unveils Their VCTRY Collection for Holiday 2015

by Jarett Sommeron December 9, 2015
The VCTRY collection has become a staple of 10 Deep‘s extensive annual collections, and today we get a look at the latest offering. As one of the brand’s main sportswear collections, VCTRY always toys various flags and retro themes, which is evident due to the bright yellow and navy blue color scheme. Featured in this drop […]

New York Sunshine Brings Their ‘High Tide’ Exhibit to Art Basel 2015

by Jarett Sommeron November 30, 2015
With the perfect balance of the New York streets and the Miami flare, New York Sunshine introduces a unique and forward-thinking exhibit and collection for Art Basel 2015. At one of the country’s biggest stages to showcase your brand to fellow designers, owner John Margaritis takes his love of basketball, and of the ocean, and […]